I got another one today – It was a hard copy newsletter from a local nonprofit. Eight pages filled with clip art, stretched type, lots of boxes and a whole wagon full of words. Straight from the desktop [...]
I often talk to clients about making their marketing more personal. Below is an excellent example of great email marketing. This is the email I received after subscribing to a newsletter:
“Thank you for subscribing to my newsletter. I [...]
I spoke to Cheryl, my contact at Community School of the Arts (CSA). She called with a question and casually shared with me some news. A whopping 40% of their new students came through the new website this [...]