The Wheaton Chamber of Commerce has a strong reputation for being a friendly business community and their board identified a unique positioning among local chambers — big enough to meet new people, but small enough to develop deeper business relationships. Executive Director, Kerry O’Brien wanted to strengthen their brand and asked Jeffery James of Spire2 to […]
Reliable High Performance Products supplies companies, utilities and municipalities with the best safety gear and apparel. Their proprietary safety apparel management program makes it easy to provide the safest choices for employees. So how do you visually differentiate a brand in a field dominated by product photography that all looks the same? We chose to honor […]
How do you develop the branding for a local chapter of a national organization with restrictive standards that need to be adhered to? Very carefully. CASA of DuPage County wanted help developing a stronger application for their visual branding. We had to stay in compliance with the standards set by the national organization while also […]
Support and awareness of CASA of DuPage County has mostly defaulted to being centered around the county seat — Wheaton. Past Child Abuse Prevention Month campaigns have provided little measurement and required a lot of internal resources to execute. The goal of this social media campaign was to reach communities throughout the county, raise awareness […]
XMA asked Spire2 to create and launch a monthly giving program. Since past direct mail had not delivered very effective results, we analyzed their house list and past campaigns very carefully. We recommended a giving goal that was much higher than they had ever raised from a direct mail campaign before, so we worked closely […]
When we redesigned Andersonville Physical Therapy’s website, we wanted to be sure their mission of helping people move better for life permeated the entire site. What better way to represent this than with video? We teamed up with photographer and videographer Michael Hudson, to create a window into the offices of Andersonville Physical Therapy, giving […]
This boutique firm asked us to improve their marketing. Our strategy included redesigning their brand, developing videos and creating an online experience that is unique. To help the group stand out among other “fee-only” advisors, we developed a fee calculator. This calculator gives potential clients a better understanding of what they may be paying based […]
Timothy Financial Counsel’s website had been serving them well for years. But they knew they wanted a refresh and we were faced with the following question: How do you improve a site that is working just fine? We simplified the design to better highlight their unique position in the financial planning industry. We also added interactive […]
When the Transforming Center asked us to expand the marketing for their annual Discernment Summit, we recommended a standalone website for this annual regional event. Years past had included the summit information on the organization’s main website. A standalone site allowed us to better present event information, and align the event’s unique visual brand across […]
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